Harrods and Faberge recently teamed up for the department store’s digital window display that was unveiled in celebration of Easter. The interactive installation featured transformative vignettes of various Faberge designs and allowed the decorative egg maker to customize each projection in an artistic way.

This digital window display by Harrods and Faberge gave the department store’s visitors a chance at a sensory and interactive experience. Whether viewed from afar or at close range, this art installation was gorgeous, artistic and experiential for those with an appreciation for art.

Merging creativity with modern technology, today’s retail market is relying more on interactive retail experiences rather than traditional display methods. The use of technology allows these brands to customize their consumer experience to a tee.